Marketing Controlling PPT Presentations
Marketing Controlling plans, coordinates and controls all marketing activities and reports them to the company management. This information forms the basis for top management in order to steer the company in a targeted manner. Marketing controlling is intended to ensure the effectiveness and efficiency of market-oriented corporate management.
Evaluate the efficiency of your marketing activities with proven methods, such as the ABC, SWOT and break-even analyses. Our Marketing Controlling template contains important concepts, tools and an overview of different marketing controls. Our Cockpit Charts template allows you to visualize, communicate and analyze KPIs and other data.