What marketing and tech trends can we expect in 2022?
The trends in 2022 will involve profound innovations and changes that have transformed our society and way of life since the coronavirus. Online media and channels are playing an increasingly significant role not just in advertising, but in remote work as well. It’s essential that companies reach customers through the right channels and offer the products that meet changing user behavior.
Marketing trends 2022
Purpose is not a new marketing trend. Still, it's becoming increasingly important for companies to uphold their own principles authentically and transparently. Consumer behavior has eloved tremendously as a response to ongoing changes to the customer experience, particularly online. Important topics are trust, data protection and improving the overall customer experience.
Tech trends 2022
Tech trends and business requirements will align in 2022 to accelerate growth, build trust and shape change. Working from home will continue to be a major theme and with it will come a growing need for cybersecurity, even in the remote workspace. A cybersecurity mesh is IT experts' answer to this challenge. Artificial intelligence is also developing in leaps and bounds. Concepts for automating ever more complex business processes are becoming increasingly commonplace. Robotic process automation will be the focus of many companies in 2022.
Top marketing and tech trends 2022 for PowerPoint
In this PowerPoint template you'll find the key marketing and tech trends for 2022. Impress your business partners and employees with the ideal slides to prepare them for the changes in the new year. Your customers will also gain valuable insight from a presentation on the new year's trending topics and the opportunities they will bring.
With the Marketing and Tech Trends 2022 PowerPoint template, you can
- prepare for the most important trends for the year 2022
- visualize the most important trends in your presentations at the beginning of the year
- present current trends using selected charts, statistics and infographics
This PowerPoint template includes:
- Marketing trends:
- Online advertising statistics
- Social selling
- Programmatic digital out of home
- Video marketing
- Data privacy & data security
- Importance of cookies
- First-party cookies vs. third-party cookies
- Interactive marketing
- Tech trends:
- Total experience
- Data fabric
- Cybersecurity mesh
- Remote work: cyberattacks during the pandemic
- Cyber threats
- Internet of Behaviors
- IoB: How does it work?
- Hyperautomation: RPA